Preferred Location

Booming Market Potential

Serbia is a member of the Central European Free Trade Agreement (CEFTA) comprising of a free trade area with 25 million people. This region is also the one with the highest growth rate in Europe. With the population of 7.5 million people, Serbian market itself is among the largest in the region. Furthermore, Serbia is the only country outside of the Commonwealth of Independent States that enjoys a Free Trade Agreement with Russia. Added to this are duty-free exports to the European Union and the United States for most products and services. In summary, starting a business in Serbia means the opportunity of exporting to a 1 billion people market without paying any customs duties.

Providing Business Services

As a result of substantial reforms in the financial sector, the banking system in Serbia is widely assessed as sound and efficient. The ownership structure is dominated by foreign banks and continuing expansion of their organizational network. Also, insurance companies have gone through a recent expansion and currently there are 17 players in the market. When it comes to leasing companies, majority is foreign owned and dealing with new and used equipment, including passenger cars. Furthermore, the Big 4 consulting companies in accounting, auditing and management consulting are present in Serbia.